I have heard about the LOL Surprise craze sweeping the nation, but never really understood what all the fuss was about.
Then we received some of the latest LOL Surprise Doll items to review and I saw the sheer joy and excitement on my kids faces!
For those who aren’t in the know, the LOL Surprise Dolls are little dolls that come wrapped inside a surprise toy ball. Each ball has different layers that contain stickers, secret messages, mix and match accessories until finally- you unwrap the doll. You don’t know which doll you’re getting until you get to the last layer. The fun lies in unwrapping and discovering the surprises along the way, and in collecting all the dolls in the series.
The LOL Surprise Under Wraps is the latest offering that includes 15 surprises! The girls used their spy glass to unlock secret codes which finally revealed their doll.
The LOL Surprise Bling Series is a limited edition series with extra bling for your buck! With 7 glittery surprises, the girls finally revealed their super sparkly doll who I’m told is called Pranksta. Kitted our in pink and turquoise I must admit she is one of the cutest LOL dolls I’ve seen.
We also received the LOL Surprise Lil Sisters ball and the LOL Surprise Fashion Crush. Lil sisters is also a collectible series with a – you guessed it – little sister for your LOL doll and an accompanying handbag. The Fashion Crush ball had a new outfit and other accessories hidden under layers of jelly!
As a parent I can certainly understand the excitement around the LOL Surprise concept. The unwrapping, the surprises, the need to complete a collection… it has all the elements of a successful toy series. There is however a huge amount of plastic waste that is generated in the unwrapping process, and in an effort to be more earth-conscience perhaps the creators of the LOL Surprise Dolls should look into using more recyclable options in the products.
I am quite surprised to say that a week later, the girls are still very into their LOL Dolls. They carry them around in the Under Wraps case and create little stories as they play. I would have expected them to be bored of the little dolls by now, but I suspect the unwrapping process gives them a sense of ownership that has allowed them to be a little more invested in their dolls.
With that, I can safely say: the LOL Surprise craze is here to stay.